Sony, the PlayStation manufacturer, has contributed $5 million to aid first responders, community recovery initiatives, and support programs for those impacted by the devastating wildfires currently engulfing Southern California.
In a joint statement shared on X/Twitter, Kenichiro Yoshida, Sony's chairman and CEO, and Hiroki Totoki, president and COO, emphasized Los Angeles's significance as the company's entertainment hub for over 35 years. They pledged continued collaboration with local leaders to optimize Sony Group's contribution to relief and rebuilding efforts.
The crisis, which began on January 7th, persists, with three major wildfires continuing to wreak havoc across the greater Los Angeles region a week later. The BBC reports a tragic toll of 24 fatalities and 23 missing persons in the two largest affected areas, with firefighters preparing for challenging conditions as winds are forecast to intensify.
Sony's generous donation joins those of several other corporations committed to wildfire relief. According to CNBC, Disney contributed $15 million, Netflix and Comcast each donated $10 million, the NFL pledged $5 million, Walmart gave $2.5 million, and Fox donated $1 million, among other corporate contributions.
![Its not a world for Alyssa – New Version 0.7.5 [Partedes]](https://images.kandou.net/uploads/89/1719592526667ee64e70b62.jpg)
