Get ready for a delicious crossover! Genshin Impact and McDonald's are teaming up for a collaboration, hinted at through a series of playful and cryptic tweets. The fast-food giant initiated the interaction, prompting fans to decipher a coded message. Genshin Impact responded with a meme featuring Paimon, the game's iconic companion, sporting a McDonald's hat, confirming the exciting partnership.
The collaboration was further teased with a cryptic post on the Genshin Impact Twitter account, featuring in-game items whose initials subtly spelled out "McDonald's." Social media profiles for McDonald's were updated with Genshin-themed elements, confirming a "new quest" launching September 17th.
This collaboration isn't a sudden surprise; hints were dropped over a year ago, around the release of Genshin Impact's Version 4.0. McDonald's playful tweets alluded to the possibility, further fueling fan speculation.
Genshin Impact boasts an impressive history of collaborations, ranging from video game partnerships (like Horizon: Zero Dawn) to real-world brands (including Cadillac). Previous collaborations with fast-food chains, such as KFC in China, have offered unique in-game items and limited-edition merchandise.
The McDonald's collaboration has global potential, unlike the China-only KFC partnership. Changes to McDonald's US Facebook page suggest a wider reach for this exciting event.
While details remain scarce, the collaboration promises exciting rewards and a unique blend of gaming and fast food. The official reveal on September 17th is highly anticipated by fans worldwide.
